30 Editor-Approved Valentine’s Day Beauty Buys

Most Wanted is a weekly series in which one editor, staffer, or influencer shares their top 30 must-haves or current wish-list items.

I’m just going to say it: I’m not the best at giving love advice. Given that my two on-and-off flings ended right before Valentine’s Day, you probably don’t want to trust my opinion about love. But you can definitely trust my beauty recs. And a few of the countless products I’ve tested are just perfect for Valentine’s Day. From perfumes with aphrodisiac notes to kiss-proof lipstick to self-care must-haves, these are the beauty essentials you need whether you’ll be going out on a romantic date or having a solo self-care night.

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