Adam McKay, Oscar-winning writer, director and producer of Don’t look up, will receive the Advanced Imaging Association’s first Voices For The Earth Award during its 12th annual Lumiere Awards ceremony.
The event has been postponed to March 4 and reorganized as a luncheon at the Beverly Hills hotel with a limited audience due to the ongoing COVID-19 pandemic.
The Voices For The Earth Awards celebrate “innovation and inspiration in environmental storytelling, and recognize creators who have found a unique approach to reinforce audience appreciation.” to nature and illustrate the importance of taking care of our common planet.”
Honoring McKay will be Kathleen Rogers, president of earthday.org, and sponsor of the new award. She compliments McKay and his Netflix movie Don’t look up, tells the story of two astronomers (Jennifer Lawrence and Leonardo DiCaprio) who must go on a media tour to warn people about an approaching comet that will destroy the Earth. “We now realize that solid science, undeniable facts, and dire warnings do not change minds as quickly as the relentless journey of climate change requires. … We need to broaden our approach. An approach is humor – an approach that Don’t look up she speaks.
McKay said in a statement: “Since reading the 2018 IPCC Report and subsequently Dave Wallace-Wells’ Uninhabitable The earth, I searched for the right story to tackle the climate crisis. Given the way audiences around the globe have shown they’re interested in these stories, I hope we’ll see more stories that can continue to raise awareness and mobilize people around the world. I’m so grateful for this award from AIS… It’s great to see them supporting filmmakers who tell stories about the environment. ”
As previously announced, Sand dunes director Denis Villeneuve will accept the AIS ‘Harold Lloyd Award during the presentation.