BHVI launches “Myopia Awareness Week 2022: Your Eye Movements”

Leading figures in global eye care and social media content will provide tips and suggestions for parents and children to reduce the risk of onset or progression of myopia. The eye health of our young children is more important than ever.

Currently, in many East Asian countries, one in two children aged 10 years and over is nearsighted. It is estimated that by 2050, almost half of the world’s population will be nearsighted. This puts 5 billion people at risk of preventable vision loss and increases the risk of vision-threatening complications.

Importantly, COVID-19 has dramatically increased the deposit and increased the burden of myopia. This increase leads to evidence from around the world, an increase in proximity-based activities, and an increase in the COVID-19 lockdown with less time spent outside, events (myopia) new) and improve myopia.

Making change starts with one voice – the common voice of eye care professionals and industry partners, raising awareness and bringing parents and children to the clinic to discuss disease information short-sighted.

What is Myopia Awareness Week 2022 and How to Celebrate It?

The Myopia Awareness Week campaign aims to raise awareness about myopia and this year’s theme is “Make Your Eye Moves.”

The ‘Make Your Eye Moves’ campaign calls on eye care professionals to use their expertise to help parents and their children start the discussion. The campaign asks them to take actions based on the discussions that have been raised and offers helpful tips for preventing myopia in their children:

  • Risk of onset of myopia;
  • Progression of myopia in eyes that are already nearsighted; and
  • Overall burden of myopia with improved myopia management techniques.

Create your eye movement toolkit!

The Campaign Toolkit provides nearsightedness facts, graphics, and videos that you can use to raise total myopia awareness. Use this toolkit as a guide to support your work on myopia and spread awareness to your sphere of influence and your stakeholders.

So keep moving your eyes and tell the world the word using resources! Remember to use the hashtags # #MyopiaAwarenessWeek and #MAW2022.

Source: Medindia

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