During December, by BMW is running a social media campaign around an entity named “Dee.” It starts on December 13 with a fake cheat of the automaker’s social networks, many posts on BMW’s Instagram page and elsewhere rave about Dee “borrowing BMW channels to do a little ‘research'” as if Dee were a bunch of mindless black hats. The Insta page was even renamed Dee in a quick minute. Then there’s Arnold Schwarzenegger. Last seen in a BMW ad posing as Zeus driving a new car iX during that time super bowlhe stepped onto the stage taking off his mythical costume and chatted briefly with Dee before starring in another post on December 20, where he worked with eccentric female vocals to find a set. new outfit.
The campaign just pulled the next two big guns in David Hasselhoff and Knight Industries Two Thousand, also known as KITT Two days ago, Hoff reunited with the co-star that made him famous, the human star awash black Pontiac Firebird With Cylon’s eyes and Vulcan’s temperament, the message was that someone could be happier about their car than their friends. The most recent one featured Hasselhoff asking KITT about “This Dee character.” The car replies that it doesn’t know much, but they will meet in Las Vegas, and news of what Dee is will spread.
All about what? Signs point to a new voice assistant. BMW put Amazon’s Alexa assistant in its cars in 2018. A BMW executive took the stage at Amazon’s Devices and Services launch event in August this year, told the world that BMW would use Alexa Custom Assistant technology to create a new voice assistant for production vehicles. within two years.
The automaker also said it will bring a new concept car in its Vision line to the 2023 Consumer Electronics Show (CES) from January 5 to 8. The concept is aimed at The aim is to showcase the Neue Klasse platform designed to match the range of technologies BMW is planning for vehicles over the next decade. Looks like “Hey BMW” is out for NKL and “Hey Dee” will be joining.
Follow Baby’s HeartDee peaked as girl names in the late 19th century, but it peaked as boy names around 2000 — meaning Dee would hit the market around the time Dees first bought a new BMW. their first.