Coke to Pay $5.6 Billion for Full Control of BodyArmor


Coca-Cola Co. is purchasing for full administration of BodyArmor for $5.6 billion in a deal that values the sports activities actions drink mannequin at about $8 billion, in keeping with people accustomed to the matter, amping up a rivalry with Gatorade.

Coke, which already owns 30% of BodyArmor, is purchasing for the remaining 70% from the company’s founders and patrons, along with a bunch {{of professional}} athletes along with the NBA’s James Harden and MLB’s Mike Trout who invested and helped market the drink. | Coke to Pay $5.6 Billion for Full Administration of BodyArmor

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