Don’t expect GPU prices to drop, says Nvidia boss

Nvidia graphics cards have been a serious investment for PC gamers, and with the reveal New (and expensive) RTX 40-series GPUsDon’t expect prices to drop on the latest gaming hardware.

Talking to Digital TrendsNvidia CEO Jensen Huang was asked about the prices of the graphics cards and said that the high prices are here to stay. “Moore’s law is dead. The idea that chips will drop in price is a thing of the past,” Huang said.

Now playing: GeForce RTX 4090 and 4080 Reveal

Moore’s Law is an idea based on historical trends, which typically see PC performance double every few years while components drop in price. According to Huang, rising component production costs and a slowdown in additional power supply are the main reasons why GPU prices remain high.

Recently, the shortage of GPUs that dominated the scene has subsided and created an overabundance of graphics cards in the market. Nvidia is looking to sell off older GPUs that are still capable of long-term gaming and have more attractive prices when compared to the price of 40 series cards.

The RTX 4090, Nvidia’s new flagship GPU, will start at $1600 when it launches on October 12th, while the 16GB RTX 4080 starts at $1200 and the 12GB version will set you back to the bare minimum. is $900. Cyberpunk 2077 will incorporate Nvidia’s latest features in a future update, add ray tracing: accelerated mode and Nvidia DLSS 3— of which are only available on the RTX 40 series cards.

The products discussed here are independently selected by our editors. GameSpot may receive a share of the revenue if you purchase anything contained on our website.

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