Tech
eMarketer: US advertisers are on track to spend $65.3 billion on Facebook, Twitter and other social networks in 2022, up 3.6% YoY, ~10x slower than 2021 ( Financial Times)
Financial Times:
eMarketer: US advertisers are on track to spend $65.3 billion on Facebook, Twitter and other social networks in 2022, up 3.6% YoY, ~10x slower than 2021– The decade-long era of explosive growth in social media advertising has come to an abrupt halt. Who killed the boom?
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