Game Approvals Said to Be Slowed by China to Enforce Tough New Rules
China is reviewing new video games to make sure they meet stricter standards for content material and safety of kids, Bloomberg Information stated on Thursday, citing individuals aware of the matter.
The media watchdog is re-evaluating titles submitted for approval by recreation builders from Tencent to Netease to ensure they adjust to contemporary curbs imposed in August, the report stated.
Tencent declined to touch upon the report, and Netease didn’t instantly reply to Reuters’ request for remark.
Final month, China forbade greater than three hours of video video games per week for these youthful than 18, a stringent rule geared toward halting a rising habit to what it as soon as known as “non secular opium”.
Late in August, the Nationwide Press and Publications Administration (NPPA) requested builders to resubmit titles consistent with the brand new measures, the report stated.
Regulators are cracking down on more and more widespread zombie-themed video games which are thought of “too scary” by NPPA requirements, it added.
Scrutiny was additionally stepped up on topics regulators contemplate undesirable, equivalent to “boys’ love” themes which have just lately turn out to be fashionable, it stated.
China has cracked down on a broad vary of industries from tech to schooling and property because it tightens management after years of runaway progress.
© Thomson Reuters 2021