Google, MeitY Announce Appscale Academy Programme to Help Indian Startups Build Apps for Global Audience

Appscale Academy, a brand new progress and growth programme for startups, has been introduced by the Ministry of Electronics and Info Know-how (MeitY) and Google. This programme seems to coach early- to mid-stage startups throughout India on constructing apps for a worldwide viewers. Google and MeitY will conduct a variety course of whereby 100 startups will get educated by a personalized curriculum which incorporates digital instructor-led webinars, self-learning materials, and mentorship classes with native and international trade professionals. The programme will span throughout six months.

The brand new Appscale Academy programme will cowl subjects corresponding to app high quality, international attain, consumer acquisition and monetisation, app design, Google Play coverage, and information security greatest practices. Any Indian startup seeking to speed up enterprise progress is eligible to use. Purposes at the moment are open and the final date for submission is December 15. The ultimate checklist of 100 startups can be introduced in January 2022.

Appscale Academy programme comes with further advantages corresponding to personalised mentorship, entry to Google self-paced studying programmes, MeitY Startup Training programs, in addition to invite-only seminar and occasions. The programme additionally presents market session and app high quality evaluation. A choose variety of startups may even obtain 1:1 mentorship by Google and trade consultants, Google product credit, Android {hardware}, and potential alternative to be showcased on Google Play. All startups, whether or not gaming or non-gaming, can apply through this hyperlink. The startups can run on any enterprise mannequin — free, paid, transaction, and others. Google notes that this programme is simply open for app builders in India and candidates should be aged 18 years or above.

These startups are required to have a core crew that may decide to a six-month lengthy coaching, teaching, and mentorship programme. Coaching classes can be carried out by mentors like CEO and Co-Founder and CEO of Games2Win Alok Kejriwal, Co-Founder and CEO of Koo Aprameya Radhakrishna, Vice President and Common Supervisor of Progress at Meesho Megha Agarwal, and extra.

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