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Hyundai and Giugiaro Reproduce Pony Coupe Concept 1974

Hyundai is rebuilding Concept Pony Coupe 1974 was produced for the company’s debut at the Turin Motor Show that year, and is working with legendary designer Giorgetto Giugiaro to make it happen.

Hyundai says the rebuilt concept will go on display in the northern hemisphere in the spring, meaning sometime between March and May.

Hyundai Motor announced the plans during a design talk in Seoul attended by Giorgetto and Fabrizio Giugiaro (his son) along with Hyundai Motor creative director Luc Donckerwolke and head of the Design Center. Global Design by Hyundai SangYup Lee.

It is said that in 1974, Hyundai Motor executives contacted Giorgetto Giugiaro to propose work on the design of the first independent model and “South Korea’s first mass-produced car.” “.

The newly formed company commissioned Giugiaro to design, create the blueprints and build five prototypes – one of which was a coupe.

With a wedge-shaped nose, circular headlights and geometric lines, the Pony Coupe is destined for the North American and European markets. Alas, the project was halted in 1981 shortly before mass production amid an unfavorable economic environment.

Although the concept was an unfinished dream at the time, the company maintains that “the bold spirit that helped kick-start the Korean auto industry by directly influencing the production models of the Korean automobile industry.” Hyundai’s first independent production under the Pony name, which ran from 1975 to 1990 and was sold worldwide”.

Conceptual design also seems to have been the inspiration for Giugiaro’s work on DeLorean DMC 12 that came out in 1983. That’s right, that DeLorean.

The Pony Coupe Concept remains an important part of Hyundai’s legacy, the company asserts, citing its design inspiration. ionq 5 and N Vision 74 hydrogen-hybrid development vehicle ‘rolling lab’.

Mr. Donckerwolke said: “This project is not only historic, but also represents a cross-cultural exchange that can pave the way for more collaborations in the future.

SangYup Lee adds: “As the original concept car no longer exists, we commissioned Giorgetto Giugiaro to rebuild it based on our design philosophy, ‘Shaping the future with heritage. .’”

Regarding his original design, Mr. Giugiaro said: “I designed the Hyundai Pony when I was still a young designer at the beginning of my career. I feel very proud to be in charge of creating a vehicle for a company and country that is about to enter a fiercely competitive global market.

“Now, I’m honored that Hyundai has asked me to rebuild it for posterity and as a tribute to the brand’s heritage.”

THAN: Hyundai Grandeur Heritage Series – old classic powered by electricity




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