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In his memoirs, Bono details the October 2004 iPod U2 deal with Steve Jobs and convincing Tim Cook to give away an iTunes album in September 2014 (Bono / The Guardian).



Bono / Guardians:

In his memoir, Bono details the October 2004 iPod U2 deal with Steve Jobs and convincing Tim Cook to donate an iTunes album in September 2014.– In an exclusive excerpt from his memoir, the male singer looks back – is there anything strange or startling? “That’s how I, Bob, started our conversation.




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