InnoGames grew mobile revenue by 37% in 2018
Online game developer and publisher reports double-digit percentage revenue growth for 12th year in the market
Wednesday, February 6, 2019 – InnoGames, Germany’s leading online and mobile game developer and publisher, today announced its operating results for 2018. In line with its 12-year history, the company’s revenue is one hit an all-time high again. This growth was driven by mobile apps that saw a 37% increase in revenue. InnoGames has also increased its EBITDA margins and proven its business performance and sustainability in the highly competitive market of online gaming.
“Our vision is to create games that players around the world can enjoy for years. 2018 was an outstanding year in our journey. The key to our success is again our great games and the teams behind them. We are especially proud of our strong growth in the mobile market and I would like to thank all the players and all those who have contributed to this achievement. With a data-driven approach, stellar live performance, and constant content updates, we’ve managed to grow our daily active user base and total playtime across our entire portfolio to an impressive 756 million hours in 2018,” explains CEO Hendrik Klindworth.
As in previous years, InnoGames’ highest grossing markets in 2018 were the United States, Germany, and France. Mobile revenue grew on the back of the success of the mobile versions of Forge of Empires, InnoGames’ Elvenar and the company’s latest mobile title, Warlords of Aternum. Across all markets, mobile revenue share in the US is the highest at around 50%.
“Another major milestone in 2018 is the 15th birthday of Tribal Wars, which is an incredible achievement in this rapidly evolving industry. We launched the game before InnoGames was founded as a company and take great pride in our high player loyalty. For 2019, we have exciting new mobile titles in development and will further optimize our strategy with our existing titles. This is how we continue to build InnoGames for the long term,” concludes Klindworth.
InnoGames is a leading German developer and publisher of online and mobile games. The Hamburg-based company is best known for its Forge of Empires, Elvenar, and Tribal Wars. InnoGames’ first mobile title, Warlords of Aternum, is a fantasy turn-based strategy game. InnoGames’ complete portfolio includes seven live games and several mobile titles in production. Born as a hobby, InnoGames today has a team of 400 employees from over 30 countries, who share the same passion for creating unique games that players around the globe have loved for years.
– Cross-referencing: Images are available via the European press agency epa (http://www.epa.eu) –
Peter Meyenburg (Head of PR)
+49 40 7889335-333