Meta confirms Instagram is testing a new feature that will allow users to bookmark posts on their grid to all who visit the profile. Like Twitter and TikTok, Instagram is also trying to provide an option for users to pin their top posts to the will of their profile grid. While users can now draw attention to posts by sharing it on Stories or via Highlights, the new feature will be an addition to grid posts. Users can pin up to three posts to the top of their profile grid, while drawing attention to the most important images or announcements.
This feature is currently in beta and is only available to limited users. Twitter user Salman Memon shared a glimpse of the feature, where Instagram shows an option stating ‘Pin to your profile.’ In another image we can see three pinned posts at the top right, at the top of the grid, highlighting the most important ones.
This feature is sure to roll out as an interesting upgrade, as users will be able to spot specific elements of their profile, be it special offers, best performing posts , the big development in life or the most liked image. In fact, it can be noted that Instagram has been working on this feature for quite some time, when the first tests were launched in January of this year.
Reverse engineer Alessandro Paluzzi first shared a glimpse of the feature during beta in January, with an update a month later announcing a three-post pin limit.
A spokesperson for Meta also confirmed the latest development in a letter to TechCrunch, where it states, “We’re testing a new feature that allows people to recommend posts on their profile.” However, there is no confirmation on when the feature will roll out to all Instagram users.
This isn’t the only feature currently being tested at Instagram. The social media platform is also testing removing the ‘Recent’ tab in the hashtag section. Relevant content will now be displayed in the ‘Top’ and ‘Story’ tabs, like announced company on Twitter.