The company has been blamed for the rise in teen vaping, but a recent survey found that teen vaping rates in the US have dropped.
Juul, the manufacturer of e-cigarettes, has asked a federal court in the United States to block government orders stop selling its products domestically.
The company on Friday asked the court to halt what it called an “unusual and illegal action” by the Food and Drug Administration (FDA) asking it to immediately halt operations. its business.
The company filed an urgent petition with the US Court of Appeals in Washington as it prepares to appeal the FDA’s decision.
The FDA said on Thursday that Juul must stop selling vaping devices and cartridges flavored with tobacco and menthol.
The development comes as the agency is making an extensive effort to bring scientific scrutiny to the multi-billion dollar vaping industry after years of regulatory delays.
To be on the market, companies must demonstrate that their e-cigarettes are beneficial to public health. In effect, that means demonstrating that adult smokers who use them are likely to quit or reduce smoking, while adolescents are not as likely to be hooked on them.
The FDA says Juul’s app leaves regulators with important questions and doesn’t include enough information to assess any potential health risks.
Juul said it submitted enough information and data to resolve all issues raised. The company said the FDA denied their request to suspend the order to avoid causing major disruption to their business.
While Juul remains the top seller, its share of the US e-cigarette market has dropped to about half. The company was blamed for the increase underage vaping a few years ago, but a recent federal survey showed a decrease in youth vaping rates and redirects away from Juul products.
Heating devices a nicotine solution into a vapor that is inhaled, bypassing many of the harmful chemicals produced when tobacco is burned.
The company said in a court filing Friday that it filed a 125,000-page application with the FDA nearly two years ago. It says the app includes several studies to assess the health risks of Juul users.
Juul said that the FDA cannot argue that there is an “urgent and urgent public interest” in immediately removing its products from the market when the agency authorizes their sale during the review.
It also said the FDA’s decision to block the sale of its products was “unusual and illegal,” citing, among other things, that the agency allows similar e-cigarette products to be sold. freely competing producers to produce.
Juul added that the ban is a departure from the agency’s normal operations, which often involve allowing a transition period, and questioned the agency’s “tremendous political pressure from Congress.” mandarin.
In 2019, Juul was pressured to stop all advertising and remove fruit and dessert flavors after they became popular with middle and high school students. The next year, the FDA limited the flavors in small vaping devices to only tobacco and menthol.
The Wall Street Journal reported on Friday, the Wall Street Journal reported that the once-popular vape company has also been working with its legal advisors on options including filing for bankruptcy if it can’t. relief from the government ban, the Wall Street Journal reported on Friday, citing people familiar with the matter.
The FDA declined to comment on the Juul case when contacted by Reuters.
Juul also declined to comment on the WSJ report.