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Kellogg to split into 3; snacks, cereals, foods of plant origin

Kellogg Co., maker of Frosted Flakes, Rice Krispies and Eggo, will split into three companies focusing on cereals, snacks and plant-based foods.

Kellogg’s also owns and MorningStar Farms, a maker of plant-based foods, said Tuesday that the expansion of the unnamed cereal and plant-based food companies will be completed. by the end of next year.

The company’s corporate headquarters will move from Battle Creek, Michigan, to Chicago, but it will maintain dual headquarters in both cities for its fast food company, which accounts for about 80% of its current sales. . Kellogg’s three international headquarters in Europe, Latin America and AMEA will remain at their current locations.

Companies have begun to split at a rapid pace, including General Electric, IBM and Johnson & Johnson, but such splits are rarer for food manufacturers. The last major split in this sector was in 2012, when Kraft split to form Mondelez.

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