They are saying it by no means snows in Los Angeles, however Prada made it so.
The luxurious trend home revamped the leisure capital of the world by draping it with snow and ice and recruiting 4 Hollywood stars to populate the frozen terrain whereas trying stylish in Prada ensembles “designed for celebration.” A Midwinter’s Evening Dream is the title of Prada’s new Vacation marketing campaign starring Julia Garner (Ozark, the upcoming Inventing Anna), Shira Haas (Unorthodox), Louis Partridge (Enola Holmes) and Taylor Russell (Waves).
Fusing collectively trend and movie — lengthy a ardour of Prada creatives — the marketing campaign contains a brief movie primarily based on an authentic script by screenwriter and director Mary Harron, whereas Glen Luchford dealt with directing duties and Ferdinando Verderi the inventive route. Luchford’s collaborations with Prada date again to the Nineteen Nineties. The marketing campaign’s imagery is drawn from the movie stills and is supposed to be cinematic in that means, with panoramas and scenes that evoke the big-screen. On that observe, A Midwinter’s Evening Dream additionally leaned on a digital results instrument generally known as the Quantity, which was engineered for the Disney+ collection The Mandalorian.
See the brief movie and extra photos from the marketing campaign under.