Meta is reportedly planning retail stores as it pushes into metaverse

On this photograph illustration, the Fb emblem is displayed on the display of an iPhone in entrance of a Meta emblem on October 28, 2021 in Paris, France.

Chesnot | Getty Photographs

Meta, previously often called Fb, is discussing opening its first retail shops because it appears to be like to interrupt into the metaverse, in line with The New York Times.

The shops, which haven’t any slated opening date, will enable the corporate to showcase gadgets like digital actuality headsets and teleconferencing devices that enable folks to video chat by way of Fb, the Occasions reported. It could be the social media firm’s first bodily retailer.

Information of the corporate’s imaginative and prescient comes a few week after Fb changed its name to Meta. It mentioned it is shifting focus to constructing a digital world or metaverse the place customers can socialize, work and play. The retail plans, which The Occasions mentioned may very well be scrapped, point out Meta is in want of a real-world presence to showcase what it could possibly do within the digital world.

The corporate sells a number of merchandise that it might let clients strive in individual. Its Oculus Quest virtual reality headsets, which shall be rebranded Meta Quest, might give folks an opportunity to see its imaginative and prescient for a metaverse earlier than they determine to purchase. The corporate additionally sells Facebook Portal video chat devices, that are being rebranded Meta Portal. Each have already been offered in some retail areas like Best Buy.

Meta has come underneath fireplace in current months after a former Fb employee leaked documents to Congress and the media that exposed the corporate is conscious of a number of points with its platforms however chooses to disregard or not resolve them.

Meta is reportedly planning a flagship retailer for Burlingame, California, the place it has an workplace for Actuality Labs. Earlier than the identify change, the corporate reportedly settled on calling its retail areas the “Fb Retailer.”

Firms like Apple have discovered success in retail shops, and Google not too long ago opened its first location. Microsoft ditched its retail areas last year to focus on its online store.

Read the full story from The New York Times

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