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M&M’s change of spokesperson is actually a Super Bowl stunt

Good news: the green non-sexy M&M is coming back! On Monday, M&M’s parent company, Mars Wrigley, announced that it will drag the mascot ‘speaker’ of M&M indefinitely and replace them with actress Maya Rudolph. However, the company told The New York Times on Friday that all the controversial move was just a PR stunt and that the spokespeople will actually be back at the upcoming Super Bowl.

“Rest assured, the characters are our long-standing official spokespeople,” Mars Wrigley said in a statement to the New York Times. A company representative said the mascots are resting for the time being, but that M&M’s Super Bowl commercial will address the situation and bring back the spokespeople.

The twist of the story began about a year ago, when Mars Wrigley rebrand mascot candy to be more holistic and reflect more modern emotions. For example, the green M&M was changed so that she had shorter legs and stopped wearing high heels. The redesign sparked a backlash from far-right experts like Tucker Carlson, who criticized the changes as “waking up”.

While no recent changes have been announced, Carlson has spoken out again in recent weeks. afterward in Monday, Mars Wrigley announced the announcement of the spokesperson’s “indefinite pause”. The puzzling decision refers to the “polarizing” nature of M&M’s green shoes, so it appears to be intended to appease a right-wing backlash. However, the company has was also announced last month that it will feature an M&M ad campaign tied to the Super Bowl. Now we know that it’s all just one giant troll.




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