Myth streamer Twitch moves to YouTube in an exclusive deal
Ali Kabbani, who is known by his moniker Myth online, is the next Twitch streamer to leave the platform for an exclusive deal with YouTube. Myth announced the natural decision to go live exclusively on YouTube Gaming, a video on YouTube.
If you think you’ve heard this story before, it’s because you have. Myth is one of many former Twitch streamers who have left the platform over the past few years – Lily Ki, also known as LilyPichuand Sykkuno both have made the move in the past few months.
“The decisions have told me who I am and this is my decision,” Myth said in the announcement video. Streams on YouTube are scheduled to begin on Tuesday. Throughout the video, Myth reflects on the decisions he’s made in his life: giving up professional Fortnite to stream and choose to play video games like a pro. In an interview with The Hollywood ReporterMyth said he’s turning to YouTube to do something “more entertainment-focused.”
“I love the game – it will never change,” Legend said. “But I think the shift and focus on it being more than just winning games made me feel like YouTube was the right place.”
He plans to stream and post produced videos on his YouTube channel, which he originally started in 2013. Myth has become popular with its streaming feature. Fortnite on Twitch in 2017, and then went pro for TSM. In 2021, Myth left TSM but continued to live stream on the platform, where he is often one of the most watched streamers on Twitch. Myth has over 4.5 million subscribers on YouTube.
A Bloomberg report from April shows that Twitch is considering changing the way it pays its biggest streamers in an effort to increase profits, while Washington Post reported in 2021, Twitch may no longer offer the massive contracts it once did. Neither Myth nor other streamers switching to YouTube would comment on the pay structures of both companies. For its part, Twitch still leads the industry as the top streaming service, but YouTube has continued to succeed in attracting big names.