Fashion

Official: Sabato De Sarno is the new Creative Director of Gucci

At the end of months of speculation about who will fill the biggest job openings in the fashion industry, gucci has appointed a new creative director: Sabato De Sarno. De Sarno, 39, is an industry veteran. He will join Gucci from Valentino, where he most recently oversaw ready-to-wear for men and women.

Gucci President and CEO Marco Bizzarri said of De Sarno in a press release: “Having worked with some of Italy’s most renowned luxury fashion houses, he brings with him a vast experience. and suitable. “I am certain that through Sabato’s deep understanding and appreciation of Gucci’s unique heritage, he will lead our creative teams with a distinctive vision that helps to write the chapter. this exciting follow-up, cementing the House’s fashion authority while capitalizing on its rich heritage.”

De Sarno succeeds Alessandro Michelewho defined an era of menswear during his eight years at Gucci, where he introduced poppy graphic palettes and gender-neutral styles for great commercial success. Michele and Gucci break up suddenly in November after a period of slow growth at the famous Italian brand. François-Henri Pinault said: “With Sabato De Sarno’s creative leadership, we are confident that the House will continue to influence fashion and culture through highly anticipated products and collections. , while offering a unique and contemporary perspective to modern luxury.” President and CEO of parent company Gucci Kering.

A native of Naples, De Sarno began his career at Prada, before joining Dolce & Gabbana. He has spent the last 12 years at Valentino, where he has worked closely with Pierpaolo Piccioli. De Sarno’s first Gucci runway collection will be unveiled during Milan Fashion Week in September. De Sarno said in a statement, “I am extremely honored to take on the role of Creative Director of the brand. Gucci. I am proud to be a part of a House of such an extraordinary history and heritage, where over the years has been able to welcome and cherish the values ​​I believe in. I am thrilled and excited to contribute my creative vision to the brand.”



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