I have little boating experience, but I know that getting a few degrees off your desired course can be the difference between enjoying a relaxing dinner with friends and waiting in the dark for a view. rescue by the sea.
Likewise, in a downturned market, SaaS startups that help customers make incremental improvements to cash flow will be in a much better position to take things off.
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Sahil Mansuri, CEO of Bravado writes: “During a recession, the money saved is worth more than the money earned. He advises companies to shift sales strategy from driving growth to helping customers use their valuable resources: “If you can shape your product as a way to increase revenue or cut costs, people will find the budget.”
Mansuri, who started his software business during the Great Recession, shares a variety of strategies managers can use to “refine your approach, show customers unexpected opportunities, and focus on money”.
Thanks so much for reading,
Walter Thompson
Editorial Director, TechCrunch +
@yourprot character
4 principles to build MVP even if you can’t write a single line of code
Image credits: Dimitri Otis (Opens in a new window) / Beautiful pictures
You don’t need to have a computer science degree or an MBA to launch a successful startup.
According to Magnus Grimeland, founder and CEO of early-stage VC firm Antler, non-technical founders have seen a lot of success by hiring a partner with relevant experience or hiring a freelancer. to help them create the MVP.
However, “you can be a completely non-technical founder, but you cannot be a completely non-product founder,” he notes.
“You have to understand your product, across the board, and be able to answer three simple questions: What is the problem? What is the solution? How will customers use the solution? “
The party’s over: Tips to track and report your monthly startup expenses and revenue
Image credits: Richard Drury (Opens in a new window) / Beautiful pictures
I suspect that Craigslist’s furniture sales listings are a reliable economic indicator for startups in the San Francisco Bay Area: There seem to be more standing desks and Aeron chairs than a few months ago. and they have a price to move.
Jason Richelson, Co-Founder and CEO of Bookkeep said:
“CEOs who have dropped out of marketing as visionaries will also need to think and act like accountants.”
The spheres are the rage at the end
Image credits: Anadolu Agency (Opens in a new window) / Beautiful pictures
Data released by Carta shows that many late-stage startups are looking for roundabouts to stay in business as they work toward their goal of raising a more substantial amount of capital.
“Why? Because big rounds were so popular last year,” wrote Alex Wilhelm on The Exchange, who found that “the later stages of a startup, the more likely it is to be in Q2.” 2022 to raise bridge capital”.
5 reasons why Ukraine’s fintech sector is still growing despite the war
Image credits: Andriy Onufriyenko(Opens in a new window)/Beautiful pictures
Ukraine’s fintech sector has proven remarkably resilient since Russia’s February invasion left thousands dead and injured and destroyed much of the country’s infrastructure. nation.
Despite the war, Ukrainian businessman Vadym Synegin says his country is creating regulatory frameworks and infrastructure that will continue to drive growth.
“I’m sure many investors think the country’s IT sector is a risky investment right now, but it’s still business as usual at fintech companies here,” he said. write in a TC+ column.
“They have proven their resilience even in wartime conditions and impressively 90% of Ukrainian tech startups are still hiring.
