RainbowLuv, an app designed for members of the LGBTQIA+ community, was launched by the Matrimony.com matchmaking service. The app release comes as the service is reportedly looking to serve up to 13 million users in the country, months after launching the app with support for regional languages to increase its user base. in India. RainbowLuv is already available for download for iOS and Android smartphones, and users will be required to provide government-issued identification documents for safety purposes.
Matrimony.com announced the launch of Rainbow app for members of LGBTQIA + community on Monday. According to one report According to Reuters, the app is looking to serve between 11 million and 13 million users in the country, despite the lack of official data on the community.
RainbowLuv, available for download via Google Play app market store and App Storehas more than 122 disambiguation tags, 48 pronouns and 45 gender identities, according to the report.
Users can install the app on iOS and Android smartphones, but will need to submit government-issued identification along with selfie verification, which appears to be part of security measures. full service.
The new app will go head-to-head with existing dating apps, such as Buzz and Grindr– also gives user choice of pronoun and gender identity. It is worth noting that while 2018 Supreme Court Judgment improve the rights of the LGBTQIA+ community with the partial repeal of Section 377 of the Indian Penal Code, the country’s law does not currently provide legal status for same-sex marriage.
RainbowLuv’s launch comes a few months after Matrimony.com launched Jodii, an app similar to its regular matchmaking service with support for regional languages, as part of an effort to increase its user base. its use in the country, according to the report.
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