Scarlett Johansson, Colin Jost Star in Amazon Alexa Ad – The Hollywood Reporter
Real-life couple Scarlett Johansson and Colin Jost have teamed up on behalf of Amazon’s Alexa in a new location that will be featured during Sunday’s Super Bowl ad break.
“Hey baby, check this out,” Jost said to Johansson as she walked down to the living room downstairs. “Alexa, it’s game day.” The Amazon device works her magic by streaming soccer on Prime Video, closing the blinds and chilling the pink. “It’s like she can read your mind,” the pair say in unison, then a series of scenes play out to imagine what life would be like if Alexa could actually read their minds. .
Hint: It may not always be a good thing.
The extended digital cut of the “Mind Reader” commercial clocks in at 90 seconds. But the actual location of the match day will be shown on Super Bowl NBC television station with a duration of 60 seconds.
The Alexa ad marks the couple’s first major brand campaign together, but not the first time they’ve shared on the small screen. They met while working together on NBC’s Saturday night live and have been married since October 2020.
Colin Jost in the kitchen during a scene from “Mind Reader.”
Courtesy of Amazon