Shop the Skims swimwear collection online

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Since they launching Skims in 2019, Kim Kardashian and co-founder Jens Grede have expanded the formative clothing portfolio to incorporate more technical fabrics and contemporary styling. Skims is Kardashian’s signature sports-neutral brand with an affordable price tag and swimwear that feels like the next natural move.

Today, customers can shop the first swimwear on 19-piece selection including bikini, crop top, shorts, beanie and visor. The first offer is available in sizes XXS-4X and ranges from $32 to $108. Each divider comes in seven different colors designed to mix and match. Some products are already sold out, but you can join the waiting list.

Kardashian offers her signature palette of brown, camel and gray, but she also showcases cobalt and Very Peri – Pantone Color of the Year – into the mixture. Made from durable, quick-drying fabrics and recycled materials, the look is designed to be wearable both at home and abroad.

“We really took the time to make sure we were providing the best solutions for our customers,” Kardashian said in a press release. “Buying a swimsuit should be fun and easy, but a lot of women get frustrated by it. I wanted to change that and make the process as simple as possible.”

Naturally, the campaign featured Kardashian herself, along with other models. While Skims works with retailers such as Nordstrom, Selfridges, SSENSE and Net-a-Porter to offer its products, this new swim launch will be limited to the existing Skims website. Read on to see the campaign and shop for the suits.

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