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Snap says it paid more than $250 million to more than 12,000 creators through its Snapchat Spotlight programs in 2021 (Todd Spangler/Variety)




Todd Spangler / Diversity:

Snap says it paid more than $250 million to more than 12,000 creators through its Snapchat Spotlight programs in 2021This year, Snap finally took the user-generated content fever pitch: In 2021, the company paid out more than $250 million to more than 12,000 creators through its Snapchat Spotlight programs.





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