Supply chain crisis cost Hasbro $100M in Q3 sales, toy maker warns of further hit – National
Hasbro Inc stated on Tuesday international supply chain disruptions value it about $100 million in misplaced toy orders within the third quarter, and the corporate warned of an extra hit to gross sales in the course of the essential vacation buying season.
Whereas demand has surged over the past yr, manufacturing unit shutdowns, an absence of container ships and lengthy port delays have fueled fears of a scarcity of toys to place underneath Christmas timber in the course of the vacation season.
The maker of “Transformers” toys and Nerf blasters stated the vast majority of the $100 million in orders that weren’t stuffed within the third quarter had been delivered, and it was working “across the clock” to safe transport for its items.
Hasbro stated it expects 2021 income to rise 13 per cent to 16 per cent, in contrast with analysts’ estimates of a 14.2 per cent rise, based on Refinitiv IBES estimates.
“We’ve got orders to help the excessive finish of the income progress vary, however there are provide chain components out of our management which might influence our means to completely obtain the upside,” the corporate’s Chief Monetary Officer Deborah Thomas stated.
Final week, rival Mattel Inc raised its 2021 gross sales forecast, saying it was using quite a lot of methods together with pulling ahead manufacturing and contracting extra ocean freight capability to ring in a robust vacation season.

Hasbro’s web income rose 11 per cent to $1.97 billion within the third quarter ended Sept. 26, according to estimates.
On an adjusted foundation, the corporate earned $1.96 per share, in contrast with estimates of $1.69 per share.
(Reporting by Uday Sampath in Bengaluru; Modifying by Shinjini Ganguli and Shounak Dasgupta)