The ‘Medicare Advantage-in-a-box’ startup that runs on Amazon’s cloud

Medicare Benefit is now so huge that startups are forming to promote software program and providers to different startups as a go-to-market technique.

Digital well being startup nirvanaHealth on Monday launched Aria Medicare, a cloud-based platform that goals to function a one-stop store for the fast-growing and profitable privatized authorities program for seniors. Aria Medicare claims to make use of AI and machine studying to automate Medicare Benefit plans’ administrative, care administration and monetary operations, in addition to use the instruments to supervise risk-adjustment. The corporate claims its system manages Medicare Benefit payers’ gross sales, common and administrative prices for lower than 8% of the whole premium collected. By outsourcing and automating these capabilities, the corporate says it helps insurers enhance their high quality rankings and reduce plan working and affected person medical bills by way of improved outcomes.

“By leveraging our cloud-native Aria platform, we are able to simplify Medicare Benefit operations end-to-end for any well being plan, whether or not or not it’s a newcomer to Medicare Benefit or a big provider,” CEO Ravi Ika mentioned in a information launch. “The structure facilitates flawless onboarding.”

NirvanaHealth was unable to reply to an interview request by deadline.

However the firm was based in 2013 to supply software-as-a-service for payers and managed-care corporations. It operates as an impartial holding firm below RxAdvance, which was launched by former Apple and PepsiCo CEO John Sculley to supply a cloud-based infrastructure platform for pharmacy profit managers. Sculley serves as chairman of nirvanaHealth’s Aria Medicare.

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“That is actually Medicare Benefit-in-a-box,” Sculley mentioned in a information launch. “No different singular platform out there right now is able to managing Medicare Benefit as comprehensively or intelligently as Aria.”

Startups that assist greater healthcare corporations fill the expertise gaps have more and more been attracting investor curiosity.

In September, Amazon Web Services introduced it was launching a program well being techniques can use to automate affected person communications, making it simpler for hospitals to market to people and remind them of appointments. The corporate additionally not too long ago made Well being Lake out there for all clients, permitting well being techniques to combination particular person affected person knowledge throughout techniques and use AI and machine studying to construct inhabitants well being applications.

In June, former Athenahealth CEO Jonathan Bush launched Zus Health, a well being file knowledge platform and software program providers product that healthcare companies can use to construct their very own workflow apps. Bush stepped down as head of Athenahealth in 2018 after stories of violence towards his ex-wife surfaced, together with allegations of sexual harassment and inappropriate conduct.

Final November, Succesful Well being launched to supply the infrastructure to assist well being system builders construct apps for sufferers.

Now Aria Medicare is specializing in constructing the infrastructure for Medicare Benefit operators. Its launch comes as extra payers, suppliers and tech corporations enter the Medicare Benefit market, which is more and more capturing investor curiosity.

At the least three new venture-backed plans entered the market in 2021: Intelligent Care Plan, which has raised $103 million to supply a Medicare Benefit plan for Asian-People; Troy Medicare, which has raised $21.3 million; and Zing Well being, which has raised an undisclosed quantity of funding, in keeping with The Chartis Group.

Final week, Louisiana’s largest supplier system Ochsner Well being introduced it was launching its personal Medicare Benefit plan.

In early October, Devoted Well being introduced it closed a Series D funding round of $1.23 billion, bringing the Medicare Benefit insurtech’s valuation to $11.5 billion.

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