ViacomCBS Launches Social Impact Division – The Hollywood Reporter

ViacomCBS Worldwide Studios on Tuesday introduced the launch of a brand new company division centered on social impact-driven content material. The division, VIS Social Affect will assess the affect on points together with local weather, fairness, and well being of content material produced throughout ViacomCBS’ portfolio of manufacturers, together with Paramount+, in addition to for third-party companions.

VIS Social Affect is a part of Content material for Change, a worldwide ViacomCBS initiative that goals to counteract racism, bias, stereotypes, and hate by the corporate’s company tradition, its inventive provide chain, and in the end within the content material it creates.

Georgia Arnold, SVP of Social Accountability at ViacomCBS Networks Worldwide, will head up VIS Social Affect, reporting to JC Acosta, President of ViacomCBS Worldwide Studios and Networks Americas. Arnold was govt director and co-founder of the MTV Staying Alive Basis, group set as much as present younger individuals around the globe with higher info round sexual and reproductive well being and HIV. She can be the chief producer of the MTV Shuga sequence starring Lupita Nyong’o and Thuso Mbedu, which mixed tales of younger individuals and intimacy with sexual well being messaging.

“Georgia is a pacesetter within the social accountability area with a confirmed monitor report of driving groundbreaking social-impact initiatives for our model,” mentioned JC Acosta in an announcement. “Creating this division is a pure evolution for ViacomCBS and additional strengthens our dedication to producing best-in-class content material that addresses the problems that matter most to our audiences around the globe.”

The primary VIS Social Affect fee might be Protest & Progress, a 3-part documentary sequence from world-renowned, photographer and social activist Misan Harriman. Within the sequence, Harriman travels around the globe to uncover the tales behind a few of the strongest photographs and artwork varieties which have outlined a second and a motion. Protest & Progress will premiere on Paramount+, on the finish of subsequent yr.

“It’s an honor to be among the many first commissions for VIS Social Affect and to have a possibility to current the ability of images and artwork to a worldwide viewers on Paramount+,” Harriman mentioned in an announcement. “It is a ardour mission that explores how a single picture can mirror and affect society and encourage hope.”

As well as, VIS Social Affect will champion various creators and content material centered on underrepresented communities. The studio will start with an inclusive writers’ room, lead by multi-hyphenate Thishiwe Ziqubu (Emoyeni), centered on scripted concepts powered by a various group of creatives, with a robust presence of individuals from LGBTQ+ communities.

“As a gender non-binary inventive, areas the place our voices are heard for his or her pure creative reality is crucial,” mentioned Ziqubu. “Free room for expression of our particular person lived expertise is uncommon. I sit up for the tapestry of concepts rising from this room of Black storytellers with a novel voice.”

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