Hyatt expands to Cape Cod and Provincetown (sort of)

World of Hyatt Now expand to one of the ends LGBTQ+ vacation destination in the world, but the town shouldn’t raise its pitchfork just yet.

AWOL Provincean upscale boutique hotel at the western end of Provincetown, Massachusetts, now part of the World of Hyatt thanks to its listing on Mr. and Mrs. Smith booking platform. The new addition gives Hyatt a boost Cape Codwhere it has no other hotel presence other than — also recently added — Coonamessetta Mr and Mrs Smith hotel in Falmouth.

AWOL is a seasonal property in New England Lark Hotel boutique hotel chain. (Mr and Mrs Smith is a booking platform and not an actual brand, so that’s why you’ll still see properties from the hotel chain appearing on the provider as well.) Hotels These 30 rooms are famous for being located in a more secluded area of ​​Provincetown. and features a stunning terrace with pool, fireplace and breathtaking sunsets. Just a 20-minute walk or 5-minute drive to Ptown’s summer highlights like Tea Dance at Boatslip Resort & Beach Club.

While Ptown is known for its support of local, independent businesses (even CVS had trouble getting approved there), locals shouldn’t treat the news like a Hyatt The massive Regency is being dumped on Commercial Street, the Outer Cape area. main road.

AWOL’s involvement in Mr and Mrs Smith and World of Hyatt is part of a broader effort by larger hotel companies to enter boutique hotels in markets that don’t make sense for a older, larger brands like Hyatt or Marriott. Hilton has a similar agreement with Small luxury hotels of the worldAnd Marriott And Oriental Mandarin have boosted smaller resort destinations with their respective vacation rental platforms.

Marriott has a presence in Provincetown thanks to the Homes & Villas by Marriott Bonvoy platform.

Hyatt acquired Mr. and Mrs. Smith last year and since then Added hundreds of assets from this platform to the World of Hyatt loyalty network. The hotel world is curious as to which of Mr. and Mrs. Smith’s hotels will also be affiliated with Hyatt’s loyalty fund and which will abstain.

The initial rollout includes 700 boutique and luxury hotels around the world and Hyatt CEO Mark Hoplamazian pointed out during an investor call earlier this year the plan is to grow the partnership to approximately 1,000 Mr and Mrs Smith hotels that also participate in World of Hyatt. But there are still some famous stocks like California’s Post Ranch Inn and Aman Tokyo.

Regardless of the partnership, one thing is certain: Even the more remote, exclusive and eclectic getaways are increasingly turning to point-and-mile orbits.

Seasonal room rates (May and June and after Labor Day) at AWOL Provincetown start at $200 per night and go significantly higher – when available – during the summer. World of Hyatt award availability is based on flexible pricing, but shoulder season redemption amounts seem to typically start at 30,500 points.

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